About Absolute Genetics

Absolute Genetics is a cutting-edge bovine reproduction facility established to revolutionize the South African cattle industry by offering the most advanced reproductive technologies. As a registered bovine quarantine facility, the company provides a wide range of genetic import and export services, including personalized dairy and beef genetic solutions, genomic testing, embryo flushing, ovum pick-up (OPU), in vitro fertilization (IVF), and artificial insemination. Its state-of-the-art facilities serve cattle producers in South Africa and neighboring countries.

Mission

To be a trusted partner in delivering increased herd value through innovative assisted reproductive technologies and integrated genetic solutions.

Vision

Setting the standard and leading the way, with you, for you.

Purpose

To deliver a fully integrated customer experience that results in long-term profitability by means of intensified genetic selection, through market leading products, expertise, and the latest assisted reproductive technologies.

Services

  • Personalized Dairy, Beef and DairyBeef solutions
  • Global sourcing and importation of elite genetics
  • Genomic testing products and services
  • Embryo flushing and in vitro fertilization (IVF)
  • Embryo transfer and cryopreservation
  • Artificial insemination

1985 - Founding of RAMSEM

The foundation of Absolute Genetics can be traced back to the establishment of RAMSEM in 1985. RAMSEM was co-founded by Taurus and BKB, with Taurus withdrawing in 1989, leaving Dr. Johan Steyn as the sole shareholder and manager. RAMSEM established its own premises in 1997 in the Roodewal area of Bloemfontein, laying the groundwork for future advancements in livestock genetics and reproductive services.

Future Expansion into Africa

Looking ahead, Absolute Genetics plans to expand its footprint across Africa, bringing its advanced reproductive services and technologies to livestock breeders across the continent. Through strategic partnerships and a commitment to innovation, the company is poised to shape the future of livestock genetics in Africa.

Early 2000s - AniPharm Acquisition

In the early 2000s, Dr. Steyn expanded his influence in the livestock industry by acquiring AniPharm, a pharmaceutical company specializing in progesterone sponges for livestock. This acquisition bolstered RAMSEM’s capabilities in animal fertility and reproduction management.

2010s - Expansion into Semen Collection

A decade later, RAMSEM further expanded by establishing a bull semen collection station, officially registered for import and export. This enhanced the company’s ability to provide comprehensive genetic services to livestock breeders, both domestically and internationally.

2018 - Founding of Absolute Genetics

In 2018, Absolute Genetics was established in partnership with leading experts in the livestock industry, including Dr. Steyn. The state-of-the-art embryo center was designed to provide South African cattle breeders with the most advanced reproductive technologies available. The company quickly gained recognition for its personalized genetic solutions and innovative reproductive services, setting a new benchmark in the industry.

2021 - Africa’s First Sexing Technologies Laboratory

In 2021, Absolute Genetics, in collaboration with RAMSEM, launched Africa’s first-ever Sexing Technologies Laboratory. This facility allows for semen sorting with over 90% accuracy, enabling breeders to select the gender of their offspring and optimize herd performance.

2024 - Global Genetic Sourcing and Testing

In 2024, Absolute Genetics expanded its value chain by offering global dairy and beef genetic sourcing and genomic testing services. This expansion included elite sires from international markets and personalized genetic consulting to meet each breeder’s specific goals. Absolute Genetics continues to lead the way in advanced reproductive technologies and integrated solutions for the cattle industry.

Conclusion

Absolute Genetics is a leader in bovine reproduction and genetic services in South Africa. With advanced technologies, strategic partnerships with RAMSEM and AniPharm, and a commitment to innovation, the company continues to deliver world-class solutions to cattle breeders, enhancing herd quality and profitability.

Our Genetic Partnerships